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Press & Media
Brand assets, boilerplate, and press contact for Shortkey.
Company Boilerplate
Shortkey is the first AI-powered Asian beauty platform for North American consumers. Built by Simplex-ity Ltd, Shortkey unites K-Beauty, J-Beauty, and C-Beauty brands with consumers through keyboard-shortcut discovery, TINT virtual try-on technology, and creator-led live commerce. The platform operates at a flat 5% fee — replacing the fragmented, high-cost channel model that has held Asian beauty brands back in the West.
Fast Facts
Founded
2025
HQ
Hong Kong
Target Market
North America (Phase 1)
Platform Fee
5% flat — no hidden commissions
Brands Profiled
51 K / J / C Beauty brands
Technology
TINT AI Virtual Try-On · Beauty OS · Creator Live Commerce
Media Coverage
Coverage links will appear here as Shortkey launches. Press enquiries welcome at press@shortkey.beauty.
Press Contact
Media enquiries, brand asset requests, and interview coordination.
press@shortkey.beauty